Behind The Scenes : Embarking on the Journey with TATA Neu

A Breath of Fresh Air: How User Experience Can Make Flying Less Stressful

Our Journey in 2023…

Behind The Scenes : Crafting seamless digital experience for physical products

My Journey as a Recently Graduated UX/UI Designer

The need for Innovation and GDD’s initiatives.

How will UX help Digital India?

Product Design: The catalyst for Indian manufacturing

Need to design an “info-heavy” website? — Focus on Typography

Zomato’s latest update - A delight or disappointment?

An open letter to the Zomato team from a loyal user

The rise of disposable content in 2018- How will brands win with this strategy

Why Customer Experience is Indispensable for Every Brand

A designer’s take on 5 apps to help you get back into shape post Christmas

Learning how to DESIGN for the “REAL” India - From the diary of a young designer

When I think about “design for India”, my mind is in a flux.

The role of UX in the rise of Self Service apps in telecommunication

Be it entertainment, business, travel or communication we see a vast difference in how things work today in contrast to how it used to before.

UXNOW 2017: The future of Design in India-Between Utopia and Dystopia

“You don’t have to be great to start, but you have to start to be great.”

Applying the principles of kinetic typography to Devanagari-The alphabet of India.

“Become so good that they can’t ignore you”

Understanding Prototyping tools- Why and Where Canvas Flip fails to make the impact.

How Uber and Ola won the jackpot with User Experience

A product is always as great as the consumer who it is made for.