This phase helps define the business and design goals for the product.
This phase defines the design execution plan and aligns it with the design strategy
This phase sets out the tools and frameworks in place before jumping to wireframing
This phase includes conceptualizing and wireframing the user flows
The final phase to define the look and feel of the end product
Our array of services are defined by the execution strategy of the design schema and varied skills of our team members.
UX Strategy
Stakeholder Workshop
User Persona Creation
Information Architecture
Content Strategy
User Stories
User Flow
Low Fidelity Wire-Framing
High Fidelity Wire-Framing
Prototyping
UX Writing
Research Planning
Participant Recruitment
1-to-1 Interview
Focus Group Discussion
Questionnaire Preparation
Research Analysis
Usability Testing
Heuristic Evaluation
UX Audit
Field Study
Ethnography
Card Sorting
Visual Design
Micro Interactions
Motion & Transition
Design Implementation
Asset Creations
Component Library
Atomic Design Library
Design System
Customer Journey Mapping
Service Blueprint
Value Proposition Design
March 19, 2018
An open letter to the Zomato team from a loyal user
December 9, 2017
When I think about “design for India”, my mind is in a flux.
June 15, 2017
A product is always as great as the consumer who it is made for.
We are a lean team constantly collaborating with each other to keep improving ourselves. We motivate ourselves through frequent team meets and our Friday team jams are legendary for their open forum approach